Banner Widget Discovery
A banner widget is a syndicated plugin that contains a callout for an asset, a URL, or a showcase/plugin. They are composed of 1 image with a small amount of text and a button. Partners/Resellers use these to embed onto their websites to lead to high-value assets,forms or the vendor-related plugin/showcase. When creating a banner widget, you can have it gated (will have a Zift form-fill associated with it to gain leads) and/or ungated (no form-fill associated with it).
- Stand-alone Banner Widget
- This is a single banner widget that Zift can create for you for a specific purpose. If you are just making 1 banner widget for your showcase, this may be the way to go.
- Marcom Re-usable Template
- If you foresee yourself making multiple banner widgets, in English or any other language, this is something to consider. Zift can create a re-usable template for you to use in ZiftMarcom with your preferred banner widget sizes and we can translate the forms to support localized languages. In this template, you will receive a Gated and Ungated version. This is great for creating a banner widget related to your campaign content.
- Create-Your-Own Partner Reusable Template
- If you want your partners to create banners for themselves, Zift can build a re-usable template for them to use in Zift123. This will include the Gated and Ungated option. It can support multiple languages as well as allow partners to choose different size uploads.
- These are the image sizes we recommend you choose from (have at most 3-5 size options):
- 160x600
- 300x250
- 728x90
- 250x250
- 728x131
- 468x60
- 198x743
- 468x390
- 1137x141
- Have small amounts of text that are easy to digest
- Choose 2-3 colors that compliment each other
- Make sure the CTA button stands out
- Suggest using CTA text that is personal and valuable: i.e. “Discover your solution”
- Have a space for partner logo (70x40px)
- Zift banner widgets are not ad campaigns. These do not generate ad revenue. That is a separate offering that Zift has.
- The banner widgets are images that contain the wanted text, CTA button and lead to an asset. The client is responsible for providing the images.
- We do not accept banner widget images in PDF form or containing any artwork that is needed to be removed before build. Client must provide a finalized image, preferably in jpeg or png format.
- Provide jpegs or pngs of the banner widget in the size you would like
- The image will need to have the text and CTA button already on it
- Please leave a space beside the client logo for a partner logo on the provided image
- If you plan on gating the banner widget, please provide the text that should show on the landing page (including if it is going to be translated into another language).
- Please specify any translated language
- Any tags that this banner widget should be associated with
- If it needs to be part of a campaign - which campaign?